Category Archives: Climate change and frogs

05/8/15

Frog Art in Jersey City – City Hall Rotunda

The last few months have been very exciting. The international children’s frog art is taking over Jersey City! The next exhibition is up now inside Jersey City’s City Hall Rotunda. It will be up until May 30th and the opening reception is May 20, 2015 at 6-8 PM EST. (You can visit weekdays and weekends, just see the event page for the hours.)

I’m reaching out because I expect the city will send the video team (JC1TV) and they would love it if the students whose work is on the walls could be at the reception. So, if you are one of the students that entered and won, or you don’t live too far away, please join us on May 20th!

3rd Place Winner, Cynthia Cao, USA, Frogs Are Green Kids Art Contest, Best Environmental Art

3rd Place Winner, Cynthia Cao, USA, Frogs Are Green Kids Art Contest, Best Environmental Art

Here’s the link to see all the winning artworks:
http://frogsaregreen.org/winners-of-the-2014-frogs-are-green-kids-art-contest/

Here’s the event for May 20th on Facebook, so you can join and follow the details:
https://www.facebook.com/events/790874864334035/

Here’s a link to all the Frogs Are Green events planned for 2015.
http://frogsaregreen.org/about/events/

04/21/15

Earth Day Celebrations 2015

Each year as Earth Day approaches, Frogs Are Green goes into high gear.

Sunday, April 19, we celebrated with our local (and not so local) area, as many came out on a beautiful spring day to the Pershing Field Vietnam Veterans Memorial Community Center in Jersey City Heights, to see the winning artworks done by children around the world.

Visit this link to see the whole gallery of the event on Facebook: 2nd Annual Green Dream
laura-skolar-rolando-lavarro-susan-newman-at-green-dream-JC

Pictured above is Laura Skolar, President of Pershing Field Garden Friends; Jersey City, City Council President Rolando Lavarro, Jr. and Me.

 

We’ve published our “Frogs, Amphibians and Their Threatened Environment” six-week curriculum book on Amazon and Createspace!
Pick it up here >> Frog and Art Curriculum

 

We have two new awesome posters: one for “Saving the Bees” with a gorgeous micro close-up by wildlife photographer, Wes Deyton… and our adorable “Naturally FROGADELIC” illustrated by the always original, Mary Ann Farley.

Visit our shop here: Frogs Are Green Shop

Earth Day Buzz - Save the Honeybee

Earth Day Buzz – Save the Honeybee – Photograph courtesy of Wes Deyton.

Naturally Frogadelic - Earth Day Poster by Susan Newman, founder, Frogs Are Green, Illustration courtesy Mary Ann Farley

Naturally Frogadelic – Earth Day Poster 2015 by Susan Newman, founder, Frogs Are Green; Illustration courtesy of Mary Ann Farley.

 

We also want to share that our favorite Frog author, Irwin Quagmire Wart has written a new book and you can pick up a free download 4/21 – 4/25: >> Green Is Good

 

On Saturday, April 25th, Frogs Are Green will visit Liberty State Park’s Earth Day Festival and Sunday, April 26th, we will have a tent/table at the Earth Day festival in front of Jersey City’s City Hall! Children will be able to sit and draw pictures of frogs and nature. Art supplies and frog/amphibian reference on hand.

Swing by and visit us and have a fabulous EARTH DAY (week) and Happy Save The Frogs Day too!

– Susan Newman, founder

04/6/15

The Benefits of Frogs in Your Garden

Frogs and toads, just like so many other animal species, are suffering a decline in numbers. This is due to environmental problems, climate change and human factors and show that the changes we are seeing in the environment are signs that something is wrong.

What many people should realize is that frogs need to be viewed as an important part of the ecosystem.

The Benefits of Frogs in Your Garden

Frogs and toads are not only very beautiful and diverse (Frogs per Wikipedia – approximately 4,800 species); they can also prove to be very beneficial for your garden.

  • Every ecosystem is comprised of multiple species that create a chain. It is what keeps the balance in nature and what maintains life as we know it. As such, frogs and toads have their place under the sun and should be protected. This is the reason why you will do very well to ensure that frogs can find shelter in your garden. If you provide the right conditions and features for these amphibian creatures, they should appear.
  • Frogs are good bioindicators. There is a lot that you can learn from the frogs in your garden. Frogs can show you that something is wrong in the area, or if they are happily breeding and living in the area, then everything should be okay. If you are dedicated and want to have a perfect garden, you can use the indications from frogs to know if the conditions in your garden are good, or if the frogs that used to dwell there suddenly go missing, you will know there is a disturbance.
  • Pest control – frogs are amazing at cleaning the garden from harmful insects. If you are having such problems, you can easily eliminate them by introducing frogs among your plants. A single frog can eat over 100 insects, such as caterpillars, sow bugs and cutworms and more. These can destroy your entire garden if left unchecked. With frogs around, you won’t need to use harmful pesticides, either.

Toads and frogs can be one of the best solutions for your garden. Not only will you have a garden safe of bugs and insects, but you will also have very pleasant amphibians hopping around.

Tree Frog and Bug from EarthRangers.com

Tree Frog and Bug from EarthRangers.com

Guest post by Ella Andrews granted on behalf of: an excellent cleaning in Ruislip.

04/5/15

How Awareness Really Catches Fire

The phone is ringing and a friend is excited to tell me there’s a discussion about frogs right now on WNYC radio. Robin Moore, the author and photographer of “In Search of Lost Frogs,” is being interviewed on the Leonard Lopate Show (The Conservation Efforts Trying to Keep Frogs From Going Extinct). At the same moment, a Jersey City colleague is emailing me about the same thing and writes that she’s left a comment about Frogs Are Green and our kids frog art project on WNYC’s website.

During the interview they discuss many of the issues that frogs face today, including the deadly Chytrid Fungus and climate change. One caller asks about the drought situation in California and its toll on frogs. They also talk about how many frog species have gone extinct in the wild and at the same time new species are being discovered, as close as New York. They also talk about how important the medical research is as they test the poisonous skin of dart frogs.

dart frog by devin edmonds

Dart Frog courtesy of Devin Edmonds

Almost every day, Facebook friends post on my timeline or the Frogs Are Green page, or Tweet at us about frogs and/or the environment.

I’m sharing this because it was six years ago this May that I founded Frogs Are Green, and so many people laughed at this cause. They’d say, “Frogs? … Who’s going to care about frogs?”

I’m happy to tell you that in six years we have reached over a million people. Each month we have 13,000 visitors who look at more than 32,000 pages, which gives us an amazing bounce rate of 1.8 %. Yes, that is not a misprint, we have a 1.8% bounce rate. These stats have been holding steady for years and are again on the rise.

We didn’t used to post on Facebook, Google+, LinkedIn (groups) and Twitter every day, but in 2014 we made a commitment to do so and reach more people than ever.

As the above story shows, our mission is working. Awareness really begins to catch fire when others know you so well that they support and advance your campaign goals without hesitation.

It all comes from zeroing in on a niche and being consistent by sharing every day. By being “top of mind” on a particular thing that’s so different, so unique, they just see frogs and think of Frogs Are Green.

10 Tips for building your nonprofit’s awareness and following

  • Make sure that your website (the nucleus of your online presence) is 100% on target in expressing your mission and goals. On your homepage be brief and entice, don’t overwhelm with too many calls to action. Make sure your brand and mission are crystal clear. Be sure you are blogging and/or adding new, valuable content consistently.
  • Be sure when you blog, post, or tweet, you are adding an appropriate and eye-catching photo that will prompt others to share it, not just “like” it.
  • Be sure you are using #hashtags but don’t go crazy with them, lest no one will see or read your post… (I see this a lot on Instagram; so many hashtags I can’t find the message!)
  • Don’t try to sell all the time with posts/tweets about buying products, classes or donating to your cause. Once in a while is all right, but you will really build your audience by sharing significant information. As they move around your website reading articles they will come to respect your efforts and just may click that donate button on their own.
  • Your “competition” organization is your friend. Remember, you are both trying to help others, save wildlife and the environment, and so those that follow those other organizations may follow you too! Be kind and retweet.
  • If you are planning to boost or advertise, make sure you are being selective about the information and target audience. Do your homework and know where your target is, both online or offline.
  • Remember that your target audience can be in many different places. Be sure to review your Google Analytics each week and identify if what you are doing is working. For example, if you are spending most of your social media time on Facebook but when you look at your stats you have more people visiting your site from Twitter, you should tweet more often than you are!
  • People consume content in many different ways, so be sure you are creating video for YouTube, audio for Podcasting, Powerpoint (for Slideshare or LinkedIn), photo galleries on Flickr, Pinterest and Facebook, blog posts that can embed these other media files, graphic images, and more… (and then share across social sites).
  • When you have new media to share, don’t post on every social site at the same time and then not post for a week until the next post. Schedule different places each day so your content is circulating all the time.
  • Be sure to alert the local media about events and other important news so that they can write about you. If you don’t tell them yourself, how do you expect them to know? Publicity helps awareness and begets more publicity.

Frogs Are Green was fortunate to interview Robin Moore on a podcast also. Listen here >> Robin Moore

03/22/15

The Young Environmental Artist

The young artist’s family and friends step out the cab and walk into the gallery one by one, parents and children of different ages. They begin looking and move down the wall, admiring the variety of each artwork. The young artist turns and as she walks across the gallery I see a shy smile across her lips. Yes, she has spotted her own artwork and moves closer to see it. I ask her if I can take her photograph with her artwork and she agrees. Her family takes pictures also.

young environmental artist at 58 Gallery on Coles Street in Jersey City

We have a conversation about whether she had a lesson in school about frogs and the environment before she did her artwork (statement) on pollution. She tells me that she did some research but just created this based on her own imagination.

It’s a wonderful and sometimes strange feeling when one sees their artwork hanging on a gallery wall. For an artist, it’s what we all dream of. Visibility and the opportunity to share what we think.

As we’re talking, I see the parents and the other children moving around the gallery discussing the other works and taking photographs that will hopefully be shared with the extended family and perhaps on social media.

family admires environmental and frog art at 58 Gallery in Jersey City

The youngest of the children takes me around to show her favorite pictures and why. She’s about 4 years old and drawn to the cutest and friendliest of the pictures.

They all say how much they enjoyed the exhibition and will be sure to do more frog art next Fall.

Two young girls admire frog art

During the afternoon parents and children come by to see the student artworks but some people walk through the gallery on their way to a separate destination and do not even look at the walls, as if there is nothing there.

This baffles me and makes me wonder if there are some artists who think only their art is what’s important. Isn’t being an artist about appreciating self-expression, both your own and others?

Do seasoned artists think that because they are at a certain level of success, a young artist’s vision is of no consequence? Aren’t their artworks worth a look?

I believe that every person has the right to be seen and heard.

Having an appreciation of the arts (in its various forms, from dance and opera, to fine art and yes student frog artwork too) means stepping out of your own little world of self-expression and seeing what others have to say too.

Susan Newman, founder of Frogs Are Green hosted original Jersey City student frog art exhibit at 58 Gallery.

02/27/15

Chytrid Fungus is Found in Madagascar

The entire amphibian class is currently afflicted by a global pandemic that is accelerating extinction at an alarming rate. Until now, a few islands like Madagascar were thought not to have been affected. However, an analysis of the latest series of tests shows that the chytrid fungus also poses a threat to amphibians in Madagascar. “This is sad news for herpetologists around the world,” says Dr. Dirk Schmeller of the UFZ, who was involved in analyzing the samples and has, together with Elodie Courtois, detected Bd in samples from Madagascar collected in 2010. “Firstly, it means that an island that is home to a particularly high number of amphibian species is now at risk. Several hundred species live only on this island. And, secondly, if the pathogen has managed to reach such a secluded island, it can and will occur everywhere.”

frog by Miguel Vences / TU Braunschweig

IMAGE: Chytrid fungus was proved on Platypelis pollicaris from Ranomafana. view more
Credit: Miguel Vences / TU Braunschweig

Prof. Miguel Vences from TU Braunschweig adds, “The chytrid fungus was found in all four families of the indigenous Madagascan frogs, which means it has the potential to infect diverse species. This is a shock!” The study also shows that the disease affects amphibians at medium to high altitudes, which ties in with observations from other parts of the world, where the effects of the amphibian epidemic have been felt primarily in the mountains.

“Luckily, there have not yet been any dramatic declines in amphibian populations in Madagascar,” Dirk Schmeller reports. “However, the pathogen appears to be more widespread in some places than others. Madagascar may have several strains of the pathogen, maybe even the global, hypervirulent strain. This shows how important it is to be able to isolate the pathogen and analyze it genetically, which is something we haven’t yet succeeded in doing.” At the same time, the researchers recommend continuing with the monitoring program across the entire country to observe the spread of the disease. The scientists also suggest setting up extra breeding stations for key species, in addition to the two centers already being built, to act as arks, so that enough amphibians could be bred to recolonize the habitats in a crisis. “We are also hopeful that we may be able to suppress the growth of the Bd pathogen with the help of skin bacteria,” says Miguel Vences. “It might then be possible to use these bacteria as a kind of probiotic skin ointment in the future.” A high diversity of microbial communities in the water could also reduce the potential for infection, according to earlier investigations conducted by Dirk S. Schmeller, Frank Pasmans, and their teams (published in Current Biology).

The outbreak of amphibian chytridiomycosis in Madagascar puts an additional seven per cent of the world’s amphibian species at risk, according to figures from the Amphibian Survival Alliance (ASA). “The decline in Madagascan amphibians is not just a concern for herpetologists and frog researchers,” says Dr. Franco Andreone, “It would be a great loss for the entire world.”
 
Guest post by Dr. Dirk Schmeller
Originally published:
http://www.eurekalert.org/pub_releases/2015-02/hcfe-acf022615.php